New Holland Brewing Co. is the presenting beer and spirits sponsor for Tulip Time 2019. In conjunction with this sponsorship, New Holland Spirits will be launching a collaborative Knickerbocker Tulip Time bottle, using authentic delftware artwork on the bottle design. This collaboration is a great way to highlight the Dutch heritage and story behind the Knickerbocker Gin brand.
“This collaborative project with Tulip Time is something that we at New Holland anticipate being an ongoing collectible item for future Tulip Time Festivals to come,” said Brad Kamphuis, Director of Distillery Operations. This is the first time New Holland and Tulip Time have partnered up to create a custom spirits bottle. “Tulip Time Festival has enjoyed partnering with New Holland Brewing Co. for the past ten years,” said Simone Weithers, Communications Manager for Tulip Time. “This year, we are very excited that New Holland is joining us in celebrating our 90th anniversary by designing this special delft-themed bottle.”
This limited release bottle will be available at New Holland retail locations (listed below) beginning on April 29 and continuing until May 12 or as long as supplies last.
New Holland Retail Locations:
- New Holland Pub on 8th – 66 E 8th St. Holland, MI 49423
- The Knickerbocker – 417 Bridge St. NW, Grand Rapids, MI 49504