Do you ever wonder where all the made-up consumer brands come from in movies? Do you ever see the same fake brands over and over? It turns out that there is a company called Independent Studio Services that makes fake products for Film and TV.
The the thing that grabbed my attention was the fake booze brands. There are tons of them from beer to liquor. Keep your eye out next time you watch a movie or TV show you might see one of these brands.
On a related note, Food Network does the same thing with their shows. They make labels for everything since they don’t want to favor any one brand over the other. Here is a photo from Sunny Anderson of Rani Cheema, on of the graphic artists.
Movie magic everyone. Budmo!